Tag Archives: limehousegroup

Masterclass with Bobby Nayyar

The first in a series of masterclass events and workshops got off to a flying start yesterday, with Bobby Nayyar from Limehouse Books talking to students from all years about his experiences of the trade.

Students were treated to an intense and hilarious brainstorming session, inverting a lot of misguided preconceptions about the industry and how it functions, what costs really worked out as on average, how Limehouse interact with their authors and customers, as well as useful tips on how to best utilise various forms of marketing and advertising to reach your target audiences!

All these key aspects and more come under the following five headings:

  • Financial
  • Logistical
  • Legal
  • Creative
  • Personal

Our power hour concluded with a few helpful hints and tips about how to get started, and a cheeky Q&A session at the end! It was a fun and interesting session, and we thank Bobby for his graciousness in hosting the first masterclass and imparting his knowledge to us budding publishers!

Watch this space for upcoming events!

To find out more about Bobby Nayyar and Limehouse Books, look up their website at http://www.limehousebooks.co.uk/home.php, follow them on Twitter via @limehousegroup and @bobbynayyar, or alternatively, check them out on Facebook (search ‘limehousebooks‘).

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